Items tagged with customers

Open letter to Barnes & Noble

October 29, 2002 - 542 words , 20 comments
Barnes & Noble screwed up by sending a marketing email to people who told them they didn’t want to get email, made it difficult to change email preferences, and then ignored their mistake.
Also tagged as: barnesandnoble email openletter permission

Sorting Amazon

October 10, 2002 - 286 words
Amazon’s backend is showing and they are revealing some interesting flaws in their system.
Also tagged as: amazon api mtamazon webservices

Internet MLS discussion

September 26, 2002 - 897 words , 14 comments
The National Association of Realtors is considering a ruling that will prevent brokers from displaying full property data on the Web. Read how this might help consumers.
Also tagged as: mls realestate strategy

A reason to buy

September 18, 2002 - 186 words , 3 comments
Anti-piracy measures that reward music fans instead of punishing them.
Also tagged as: mp3 music piracy

Opportunity lost

September 3, 2002 - 638 words , 1 comment
Improve the customer experience of automated emails.
Also tagged as: email marketing usability

Total Experience

August 29, 2002 - 40 words
A great Web site, cheap prices, and bad service. Which will your customers remember?
Also tagged as: business ecommerce strategy

Quality Service

August 14, 2002 - 177 words , 2 comments
In contrast to yesterday’s host, Insider Hosting has stellar customer contact.
Also tagged as: host marketing

Ignoring customers

August 13, 2002 - 187 words , 1 comment
Ignoring your email turns off potential customers.
Also tagged as: email host marketing

Consumer preference vs. RIAA

March 16, 2002 - 145 words , 1 comment
Most successful companies are driven by the needs and desires of their customer base. After...
Also tagged as: drm marketing music

Criminal Customers

February 23, 2002 - 421 words , 3 comments
The recording, television, and motion picture industries are treating their customer base as if they...
Also tagged as: music