Items tagged with bestof

Debunking predictions

December 24, 2007 - 987 words
Read/Write Web’s authors have some goofy predictions.
Also tagged as: 2008 myths predictions productmanagment

The best of 2006

December 24, 2006 - 690 words
I wrote a lot of drivel in 2006. Here’s the things that are less crappy than the rest.
Also tagged as: 2006 yearinreview

Movie marketing on a budget

July 25, 2006 - 1426 words , 5 comments
Mark Cuban’s looking for more cost effective ways to market movies.
Also tagged as: advertising directmail lazysunday markcuban marketing massmedia microtargeting movies starbucks television youtube

The importance of being good

May 25, 2006 - 489 words , 9 comments
Starbucks is pulling CD burning stations from their stores. That says something interesting about their brand.
Also tagged as: branding marketing starbucks

Lock-in is bad

December 14, 2005 - 723 words , 5 comments
T-Mobile thinks they’ll get new Hotspot customers with exclusive content and locked-in devices.
Also tagged as: clueless marketing tmobile walledgardens wifi wireless

Where do the RSS ad startups fit in?

November 16, 2005 - 1158 words , 2 comments
Yahoo’s RSS advertising service could spell trouble for pure-play RSS advertising services unless they adapt their business model.
Also tagged as: adsense feedburner feedster google marketanalysis pheedo rss yahoo

The mouse and me

November 7, 2005 - 695 words , 29 comments
Not only is the mouse very destructive, but it’s evaded all attempts to capture or kill it so far.
Also tagged as: insanity mouse rodenthunting

Pitching Bloggers

November 2, 2005 - 914 words , 6 comments
Forget what you learned in your PR classes. Start acting like a human instead of a marketer, and the humans behind the blogs will respond.
Also tagged as: activewords buzzbruggeman howtoblog marketing pitchingbloggers pr viapoint

How not to apply for a job

September 24, 2004 - 539 words , 17 comments
Applying for a job isn’t that hard, but it does take some minimal effort and common sense.
Also tagged as: jobs

Google on the desktop

July 13, 2004 - 555 words , 8 comments
Google picks up Picasa, giving them an important foothold on people’s PCs.
Also tagged as: advertising blogger digitalphotography google microsoft picasa