Business & Strategy
DVD-Bomb
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27 Nov 2002
Now you see it, now you don’t! Self-destructing DVDs: "Technology that makes DVDs self-destruct in a few hours or days has already been developed, raising the prospect of a world without late fees." Didn’t we already have a similar concept called Divx that consumers rejected? Granted, these discs don’t need specialized hardware to play them, but the premise is the same.
The article goes on to say, "but to reach consumers more broadly, any promising technology needs to make sound business sense." It also needs to make sense to the consumers, and I simply don’t see a huge demand for time-limited discs.
Is driving back to Blockbuster after watching the movie really that big of a concern in the consumer’s lives? It seems that this is another case of technology trying to solve a problem that doesn’t exist.