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Adam Kalsey

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Marketing

Effective email

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4 Oct 2001

An effective email is the one that gets results. Business email users should read Scott Kirsner’s The Elements of E-Mail Style for such tidbits as

When I get e-mails that employ only lowercase letters and skimp on the punctuation, I tend to assume that the sender is either 4 years old or is using one of his hands to type and the other to excavate his aural canal.
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