This is the blog of Adam Kalsey. Unusual depth and complexity. Rich, full body with a hint of nutty earthiness.

Business & Strategy

Creative Weblogging: listening to customers

One of the business blogs I read, Business Pundit, recently joined the Creative Weblogging network. Two things immediately changed about their feeds. First, Pheedo’s ads appeared. Second, the full-text feeds I’d become accustomed to were replaced by the Movable Type default of the first twenty words. The first 20 words weren’t particularly useful in most cases, giving me no idea what the entry was really about. Coupled with the ads, nearly 50% of the content of the feed was ads.

I left a comment on the blog, saying I didn’t mind the ads, and could live with summaries as long as they were hand-written, but could they please not do both ads and summaries?

Then I callled up Torsten Jacobi, CW’s CEO, on Skype and said the same thing to him. The reason they’ve gone to partial feeds is their content was being scraped by blogspam bots. So I reiterated my concern about both summaries and ads and he said he’d consider it, but no one else had really complained about the change.

Today I notice that Business Pundit is back to full-text feeds with Pheedo ads. Fantastic. Torsten tells me that they haven’t decided if they’ll keep it this way permanently, but I applaud CW and Torsten for listening to their customers and being willing to try new things.

Recently Written

The Pumpkin Talks Back
Nov 6: I gave my flaming jack-o'-lantern a voice, a camera, and a personality, and let it insult trick-or-treaters for six hours.
A Skills Wheel for Product Designers
Oct 18: I love Petra Wille's PM Wheel for product managers. I couldn't find an equivalent for designers, so I built one.
Where Does Product Marketing Belong?
Mar 6: The debate about whether PMM reports to product or marketing has a simple answer once you ask the right question.
The Rise of Vertical Software
Feb 15: AI makes execution cheap. Deep industry knowledge becomes the real moat.
Using Chatbots as a Tutor
Feb 11: A prompt that turns your LLM chatbot into a custom tutor.
How to Interview Product Managers
Nov 9: Most people never learned to interview, so when thrust into hiring a product manager they ask bad questions. Here's how to ask better ones, with lots of examples of real questions.
AI as Your Strategic Thinking Partner
Oct 12: AI becomes a lens on your own logic. It doesn’t replace your judgment—it sharpens it. By asking questions you wouldn’t think to ask yourself, it turns private reasoning into something visible and testable.
Your OKR Cascade is Breaking Your Strategy
Aug 1: Most companies cascade OKRs down their org chart thinking it creates alignment. Instead, it fragments strategy and marginalizes supporting teams. Here's what works better than the waterfall approach.

Older...

What I'm Reading